New Motor Insurer Saves Money for Young Drivers
Monday, June 21st, 2010There’s a new motor insurer in town and its unique selling point is that it charges its customers only by the number of miles they clock-up and the way they drive.
The new motor insurer is called insurethebox and it’s being launched via the web comparison site moneysupermarket.com.
And the new motor insurer insurethebox is targeting young, recently qualified drivers because it believes that the way it’s structured will incentivise good drivers.
What’s more, the new motor insurer believes it offers the cheapest premiums to around a fifth of the motorists in its targeted sectors. This equates to savings of around £200 a year for many young drivers. These figures were calculated after the team at insurethebox analysed tens of thousands of quotes on the web comparison site moneysupermarket.com.
The heart of the new motor insurer’s package is its technology which effectively acts as a ‘spy-in-the-car.’ Known as a ‘Clearbox’, it is a small device which is fitted by insurethebox at the company’s cost at a location of the motorist’s choice. The Clearbox monitors the location of the car and how it’s being driven on a real-time basis. This information is shared by insurethebox with the driver via the company’s website. They can then see how well they are driving when compared to their peer group.
The new motor insurer concept is built around a driver paying for a fixed number of miles. This is typically 6,000 miles and once this ceiling is reached, they can buy additional miles by credit card, or via their bank accounts. They are reminded that they have reached their allocation of miles by email messages.
Although if the driver is handling his, or her car, correctly, and is judged to be driving well, then a bonus of up to 100 free miles will be awarded.
Head of Car Insurance at moneysupermarket.com, Steve Sweeney, said: “The benefits of insurethebox are clear and I believe this insurer could really help keep motoring costs down and successfully promote safer driving.
“insurethebox is one of the most innovative car insurance propositions we have seen for a long time. The industry has been crying out for a new concept that really works and while ‘ClearBox’ technology certainly isn’t new, insurethebox is more sophisticated in its design, making it a more sustainable scheme.
“It caters for low-mileage drivers by only charging them for the miles they drive, which is a great way to keep costs down. Similarly, it will suit younger drivers who struggle to find competitive insurance quotes. For parents, who often pay for their children’s car insurance, insurethebox will also relieve their concerns as they will be able to keep an eye on where their children are driving and how safely too.”
The ClearBox has another key role as well, one which will be fully utilised by the new motor insurer. The box alerts the service centre when the vehicle has experienced a g-force greater than 2.5. As soon as they get the alert, the service centre contacts the driver and helps organise help if needed, including the call-out of emergency services.
Guest Article by Neil Camp






My name is Alan Potts and I'm the Editor of the BUYability web site and Managing Director of BUYability Limited. You can connect with me or keep up to date with new posts on this blog via the following social media sites: 








